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SEO/Search
Engine Optimization
Search
Engine Optimization (SEO) is a marketing technique designed
to harness prospective customers by having a Website
that shows up at or near the top of a search engine's
list when the prospective customers search on specific
words.
Literally thousands of companies offer various forms
of SEO. Many do nothing at all to help your marketing
efforts. For example, they'll 'register' your Website
with hundreds of search engines. First off, 4 FOUR search
engines hold over 95% of the market. Second, they pay
little or no attention to 'registered' Websites. If
your SEO work is done correctly, the search engines
will 'find' your site and place it into their database
as they see fit. If they can't find your Website without
your help, they aren't going to place it in any top
ten search results. Some SEO companies will help you
'place in the top 10' but very few actually pay attention
to the successful acquisition of paying customers. After
all, your motive for wanting to use SEO techniques is
to make money.
Just
placing in the 'top 10' is not enough. Do you have any
interest in placing in the top 10 when a person searches
on the words 'tropical storm dean'? Those kewords ranked
7th most searched for on Google.com, Aug 14, 2007. The
point of course is, that the keywords you place for
are very important. Two criteria need to be met.
1. That a significant number of people actually search
for them and
2. That those people are (by searching on those keywords)
actually interested in purchasing YOUR products and/or
services.
Here
at WgraFix we know how to find the HOT keywords for
your business. Though the criteria to place in the 'big
4' search engines is constantly changing, we continue
to stay abreast of the changes. We know how to make
keywords place in the top 10 and how to make your site
actually generate business.
The
Goal of Search Engine Optimization
The goal of Search Engine Optimisation is not simply
to bring more visitors to your web site. Effective site
optimisation results in top search engine rankings that
bring increased premium targeted visitors from search
engines.
75-90% of Internet users begin with Search Engines Based
on the query phrase used at the search engine, these
premium visitors are on a mission to find your product
or service, so they come pre-qualified, with a high
likelihood of converting or performing a desired action
on your site.
With anywhere from 75-90% of Internet users beginning
their quest for information at search engines, a Search
Engine Optimization creates more opportunities for premium
visitors to come to your site.
Search
Engine Marketing Plan
Each Search Engine Marketing plan is specifically designed
and prepared for each client. The plan addresses all
the issues related with the Search Engine Marketing
and Search Engine Optimization (SEO) techniques.
Per Page Optimization Activities
Initial site condition checks
Theme & sub-theme based keyword research
and finalization
Meta tags finalization & implementation for
existing pages
Existing page optimization including body text,
images, headings, alt, url's, etc.
Optimization of site directory structure, site
map & internal navigation
Creation of new optimized pages like Article,
Links, etc
Search engine optimization review
Revised & continuously update Meta-tags
Server header checks
Code reviews (main Pages)
3 Monthly reporting Of Page Optimization Activities
Back-links
Choice of submission package - (can be viewed
on right side)
Fees for all SEO services listed above:
All reasearch and testing: $500.00
Per Page Optimization Services: $299.99
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